Rooster Teeth, the online media brand famous for shows like Red vs. Blue, RWBY, and various podcasts, is back–with original co-founder Burnie Burns at the helm.
In a press release, Burns announced his independent production company Box Canyon Productions has acquired the Rooster Teeth brand and “much of its remaining assets.” Burns left Rooster Teeth in 2020 and moved to Scotland with his family, but founded Box Canyon in 2023. The company is most well-known for its “Morning Somewhere” podcast. Burns directed those interested in learning more about Rooster Teeth’s revival to check out the February 5 episode of the “Morning Somewhere” podcast.
“I am excited at the challenge of bringing Rooster Teeth back to its roots,” Burns said in a press release. “The heart of this brand has always been its fans, and I look forward to writing a new chapter together.”
Upon its creation back in 2003, Rooster Teeth solidified itself as an early-internet juggernaut and pioneer in online video content and podcasts. The brand was acquired by Warner Bros. as part of its acquisition of AT&T and Discovery in 2022. Two years later in March 2024, Warner Bros. Discovery opted to shut Rooster Teeth down after the company had remained unprofitable in recent years. More than 150 full-time employees, and numerous contractors and content creators who worked with the company part-time, were affected.
Warner Bros. Discovery was said to be in talks to sell-off Rooster Teeth’s most popular properties, including Red vs. Blue. The long-running series, which used in-game models, animations, maps, and the general multiplayer setting of FPS series Halo to tell its story, ran continually from the company’s founding until the release of the feature-length film Red vs. Blue: Restoration (originally intended to be the show’s 19th season) in 2024. It’s currently unclear if Burns has re-acquired the rights to Red vs. Blue or Rooster Teeth’s other most popular shows.
Though Rooster Teeth somewhat controversially rebranded in 2023 with a new logo and tagline to celebrate its 20th anniversary, it looks like Burns is opting to use the brand’s original chattering teeth and rooster logo, perhaps a sign he is looking to return to the company’s roots.
“There is a lot of work to do around here before our re-launch,” Burns said in a statement on the now under-construction Rooster Teeth website. “In the meantime, I hope that you will join me in welcoming back a brand that has been so important to so many people for so many years.”
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